Seven important top distinctions were gained by Minoan Lines at this year's event of TOURISM AWARDS 2018, which was held during a glorious ceremony on Tuesday 20th March 2018 at the “Hellenic Cosmos “Cultural Center.
During this superb and well-organized event, which was held in the presence of representatives and agents of tourism, Minoan Lines won:
GOLDEN AWARD for MINOAN LINES BONUS CLUB, the pioneering and flexible customer loyalty program, which in its 13 years of operation counts 300,000 registered members from all over the world, demonstrating in this way the enormous appeal to the passenger public, inside and outside Greece.
GOLDEN AWARD for the reduction of the energy footprint of the company's vessels and the protection of the environment, in the Sustainability category for the company’s practices and the rational management of energy consumed by its vessels.
GOLDEN AWARD for the integrated OnLine Digital Campaign entitled "Away with the Müllers", implemented by Minoan Lines in collaboration with the experienced Forest View team of the TDG Group, in the Digital Tourism / Video Content category.
SILVER AWARD for the integrated and creative On-Line Strategy and Communication, in the Digital Tourism / Digital Presence & OnLine Communication category.
SILVER AWARD for the integrated Digital SEO / SEM Strategy, in the Digital Tourism category.
SILVER AWARD for the Support of Local Communities and Corporate Social Responsibility Actions implemented by the company in the Branding / Public Relations / People Strategy category.
BRONZE AWARD for the integrated Social Media Strategy, in the Digital Tourism category.
These awards confirm the constant efforts made by Minoan Lines’ management and personnel on land and at sea, for the upgrading of maritime transport in our country, the respect for the environment and the continuous care offered to both the community/society and the passengers traveling with the state-of-the-art fleet of the company.
Heraklion, 23rd March 2018